Omni-channel Maturity and Opportunity Cost Assessment

This tool helps retailers understand the maturity of their Omni-channel operations, capabilities and assess what the lack of an integrated approach costs on an annualized basis. After taking the survey, the respondent will receive a customized assessment that will highlight: The opportunity cost of not having Omni-channel execution capabilities Maturity of their Omni-channel strategy when compared with the industry Age of their Omni-channel technology stack compared with the industry Demo...

Strategies for agile, profitable and secure omnichannel execution

The surge in omnichannel commerce has redefined the way retailers interact with customers. In the pursuit to remain competitive and increase the customer base, retailers have mostly focused on front-end strategies to grab customer attention.However, of late, they have also realized the importance of an integrated order fulfillment and secure back-end process for seamless omnichannel execution.This report entails the various strategies that aid them to do so. Download Full...

Trends in e-commerce & digital fraud: Mitigating the risks

E-commerce, online, web-connected device (i.e. Internet of Things) related fraud is witnessing an upward trend, with merchants experiencing revenue loss as a result of fraudulent transactions. This ebook entails how fraud affects e-commerce business and the various methods and trends in this scenario. It also discusses how retailers are tackling online or e-commerce fraud issues along with providing recommendations for them to prevent fraud. Download Full...

A New Buying Journey, Future of Retail and Digital Workforce

Why be wary of online when you can create a differentiated experience in the store with a high focus on personalization through technology and human intervention? Creating a personalized customer experience is not a function of implementing a new retail concept, multi-segment marketing or technology or workforce improvement alone. It requires retailers to adopt a differentiated customer experience strategy especially in their stores. In many instances, retailers don’t have the luxury of time or resources to focus on upgrading the complete end-to-end customer experience and related workforce-led assistance in the stores for infusing personalization at a customer-level. This is when technology becomes even more powerful and meaningful in the retail industry. Several retailers who are willing to experiment and innovate are experiencing the power of artificial intelligence, augmented and virtual reality and the Internet of Things (IoT) as these tools have emerged as a stepping stones for personalizing each step in the buying journey. Consequently, these technologies cannot operate in isolation. The role of workforce has become more important in making this journey successful. ‘The demise of the store obituary’ notwithstanding, forward looking retail stores are now moving to a highly progressive digital mode. The retail store itself is being re-imagined for today’s digital consumer. New store concepts must function as an immersive experiential center and will be a venue for collaboration and experiences that cannot be provided online. According to EKN’s research on The Changing Role of the Store – Is Your Workforce Ready, by 2020, traditional sales processes will reduce in importance in terms of what retailers expect from stores. At the top will be theme-based stores,...

Fashion and Apparel – Achieving a Frictionless Shopper Experience and Streamlined Operations

This ebook provides insights about the various changes and consumer demands that have affected the fashion and retail industry along with trends that are shaping and modifying it. It also discusses the continual increase in omnichannel sales that has forced retailers to take an active interest to create frictionless, omnichannel shopping experiences for customers. Download Full...