Customer Context Power – A Success Imperative

Retailers and hospitality enterprises are well aware that consistently high standards of in-store or in-location customer engagement are key imperatives for customer relevance, financial gains, loyalty and brand advocacy. However, more often than not, such standards break-down in stores due to a wide variety of reasons. Download this benchmark report to understand why the right customer for the right offer in-store is a top priority and key business pains, performance and capabilities related to in-store customer engagement. Download Full...

Customer Context Power – A Success Imperative For Every Retailer

Moving beyond just customer marketing to leveraging the power of ‘context with relevant and timely brand, product, pricing or loyalty messaging that fosters informed shopping decisions, deeper engagement and beneficial long-term relationships. Download this short report to understand how in-store engagement using contextual messaging drives higher customer experience returns for retailers and retailers’ top in-store engagement investment areas. Download Full...